Artwork > 1996

Ritzy show poster 1996 (JT)

This didn't really work that well for various reasons: The (feature) films chosen weren't very interesting so they didn't get much of an audience. We had very brief turn around time to actually set things up and the audiences weren't aware that this was going to be going on and thought it was a break - so it's a reason to leave. Some of them even came in and thought they were in the wrong auditorium so they walked out again and then came back. So it was a bit frustrating. We felt like we were a little kind of side bar that wasn't really publicised. Another thing that really complicated it was, some of the time, when we were doing those shows, we couldn't actually project from the booth. The Ritzy cinema spaces were pretty badly designed and they didn't make enough projection port holes in the projection booth.

Communicating between the stage/ screen and the projection booth was also a problem. You could only ring it by telephone and this was before the time of mobile phones. To communicate you had to go down a corridor, up a staircase and then down another corridor to the projection booth.

This architectural form clashed with the Exploding ethos in which the separation between consumption and production is being challenged partly by having the projector in the midst of the audience.

 

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